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PPC (Pay Per Click)
PPC, also known as cost-per-click (CPC), is an online advertising model that directs visitors to a website (usually a website owner or multiple websites) that advertisers pay when they click on an ad. Through search engines, advertisers often provide keywords that are relevant to their target market. PPC “display” ads, also known as “banner” ads, appear on a website or in search engine results where the content has been agreed to display ads.
Google is the most popular choice for PPC campaigns, any regular average company would advise you to spend a lot of your budget on it, but not us.
We know that Google is a highly contested space, therefore we would diversify your PPC budget to different platforms like Facebook, Twitter, instagram etc.
What is PPC all about?
PPC is more advantageous than CPA because it tells us how well the ad works.If the primary purpose of an ad is to create a click, then pay-per-click is the preferred value. Our marketing team has a knack for coming up with the most relevant and catchy headlines which would surely get people’s attention. Digital TLJ is a well-known PPC (pay-per-click) marketing or advertising company in Ahmedabad. We provide online marketing, Google AdWords, PPC marketing services in Ahmedabad, Gujarat, India.